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    Home»Business»Market leaders in the soft drink industry
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    Market leaders in the soft drink industry

    Elliot PhillipsBy Elliot PhillipsDecember 31, 2020Updated:January 3, 2021No Comments4 Mins Read
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    Family of customers with children purchasing carbonated beverages in store
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    Perhaps the most intensely advanced and coolest items around are soda pops. Millions are spent on geniuses publicizing coke, Pepsi and so forth. We realize they are not beneficial but rather how harming is that blameless and many would state fulfilling. It is a drink that normally includes carbonated water, a sweetener, a natural or artificial flavoring (though some vitamin waters and lemonades aren’t carbonated). The sweetener may be either a sugar, high fructose corn syrup, fruit juice, a sugar supplement (for dietary drinks), or a mixture of it. Caphein, coloring, conservation as well as additional ingredients can also contain soft drinks. Soft drinks are assorted with extra ingredients in numerous situations. It simply means that is cold, nonalcoholic, somewhat that is fresh juice having pulp in it. You can also say as they are having milk such as flavored milks, Choco milk, rose milk, coffee milk and so on including even the milk shakes. All these are assisted straight from the refrigerator putting some ice.

    These are some of the industry leaders in the soft drink segment.

    1. PepsiCo

    PepsiCo is one of the largest soft drinks manufacturers in the world. The company manufactures soft drinks spanning various categories such as carbonates, juices, smoothies and even bottled water. Many of the well-known soft drinks consumed widely over the world such as Gatorade, Pepsi, Mirinda, Naked Juice, Lipton and others are manufactured by PepsiCo. Soft drinks by PepsiCo are sold in more than 200 countries.

    1. Nestle Waters

    Nestle Waters was established in the year 1992 and grew into a massive global soft drink manufacturer. Currently, the company sells its products in more than 130 countries and has 100 production facilities in 33 countries. A range of soft drinks are manufactured by the company which are sold under various brand names such as Acqua, Aquirel, Buxton, Vittel, Perrier, Panna, Pure Life and many more. Overall, there are 51 brands of soft drinks manufactured by this company.

    1. Red Bull

    Red Bull was founded by Dietrich Masechitz. It has become one of most popular energy drinks in the world. The company has sold more than 68 billion cans since it started in the 1980s. Currently, Red Bull is sold in more than 171 countries. Red Bull has a 40% share in the global soft drinks market. The non-alcoholic drink manufactured by Red Bull contains amino acid taurine, vitamin B complex, caffeine and carbohydrates. The company has also launched organic soft drinks devoid of caffeine. The innovative marketing tagline “Red Bull Gives You Wings” has contributed immensely to the brand’s popularity.

    1. Bai

    Bai was established in the year 2009 and has become one of the largest soft drink manufacturers in the world. The soft drinks manufactured by the company are sold under the brand names Bai and Bai Bubbles. The distinguishing features of the soft drinks by this company are fruit flavoured and anti-oxidant rich formulas.  Anti-oxidant rich bottled water is also manufactured by the company.

    1. Coca Cola

    Coca Cola Company is among the most well-known and largest soft drink manufacturers in the world. The company sells its beverages in more than 200 countries. Apart from its signature brand of soft drink Coca Cola and Diet Coke, it also manufactures Fanta, Sprite, Minute Maid and Vitamin water. Overall, Coca Cola Company manufactures over 500 different types of beverages.

    1. Britvic

    Britvic is a British soft drink manufacturer established in the year 1930. A wide range of soft drinks are manufactured by the company under different brand names such as DaFruita, Tango, Fruite, J20 and many more.

    Soft drink industry is growing by leaps and bounds fueled by newer innovations which are bringing more and more categories of soft drinks into the market. There are many soft drinks manufacturers all over the world but certain brands enjoy a lion’s share of the sector due to high popularity of their ranges of soft drinks and constant innovations to keep their consumers hooked. The non-alcoholic beverage market is expected to grow even faster due to increasing demands for healthy soft drinks.

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    Elliot Phillips

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